Though his speech at Dartmouth College marked the official start to his campaign, Roemer has already been campaigning hard in the state that holds the earliest presidential primary, going so far as to move to Manchester recently in an attempt to build name recognition and support.
A former congressman, Roemer served one term as governor, from 1988 to 1992, switching from the Democratic Party to the GOP during his unsuccessful re-election campaign.
He is focusing his campaign on two issues: unfair trade practices and campaign financing.
"I run to prepare America to grow jobs again, beginning with the elimination of our tolerance for unfair foreign trade practices and the use of our own tax code to ship jobs overseas," Roemer said. "I run to reveal and challenge the control of the special interests over our nation's capital and demonstrate the freedom to lead that can only come from refusing their money."
Roemer, who doesn't take campaign donations above $100, described his campaign as a war against the special interests that control Washington.